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My journey to Africa began early.
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As a Ghanaian raised in the U.S. by parents who immigrated from Ghana in the 1970s, my connection to the continent has always run deep. Each summer, as soon as school let out, my family and I would return "home" to Ghana.
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Those trips were magical. I cherished the time with my extended family and the joy of communal living. My cousins and I spent endless hours playing, exploring both the vibrant city streets and the peaceful countryside. One thing always stood out: everyone—from doctors and police officers to the faces on the currency—looked like me. It was powerful.
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Returning to the U.S., I often wondered why the Africa portrayed in the media looked nothing like the one I knew.
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In 2009, I took a group of friends to Ghana. Seeing the country through their eyes was transformative. I realized that in my own small way, I could help reshape the often one-sided narrative about Africa.
That experience - and a later opportunity to live and work in Ghana and travel across sub-Saharan Africa - opened my eyes to the continent's vast beauty, diversity, and richness.
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And so, African Conversations and Connections Tours was born.
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Our mission is to tell the African story authentically - through safe, high-quality, and inclusive guided tours across what I lovingly call Black Africa (sub-Saharan Africa).
We go beyond the surface.
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Our thoughtfully curated, small-group tours are designed to immerse you in Africa’s culture, history, and people.
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As a proudly Ghanaian-owned business, we’re committed to supporting locally owned and community-driven enterprises - whether it’s accommodations, transportation, events, or experiences - both in Africa and in the U.S.
Our goal is to ensure that your journey not only feels genuine but also contributes meaningfully to the communities you visit. Your travel dollars help strengthen local economies and make your experience truly authentic.
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We warmly invite you to join us on this unforgettable journey as we work to change the narrative of Africa - one tour at a time.
With love & light,
Akosua Awusi​​
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