At ACC Tours, we understand that how we collect, use, disclose and protect your information is important to you.
That’s why we’re committed to constantly updating our privacy policies and processes to ensure they are best practice and meet the standards of all relevant local legislation.
References to ‘Africa Culture Center’, ‘ACC Tours‘, ‘we’, ‘our’ and ‘us’ means Africa Culture Center and its related entities.
Information we collect about you
Depending on the circumstances, in the course of providing a service to you, the Africa Culture Center Tours may collect and hold personal information such as:
your name, date of birth, gender, postal address, telephone number, email address, passport details, medical information and travel insurance details (where applicable);
details of the products and services you have purchased from us or which you have inquired about, together with any additional information necessary to deliver those products and services and to respond to your inquiries; and
any additional information relating to you that you or a third party has provided to us directly or indirectly through our inquiry line, website, online presence, customer surveys or to our in-store or other representatives.
Information that we collect (ie health or religion) may be considered “sensitive information”. We collect it to provide you with our services, cater to your needs or act in your interest, and we are only prepared to accept sensitive information on the condition that we have your consent.
If you visit our website or use our mobile applications, we may also collect information that is not personal information to improve the experience for our customers. This information may include the pages you visit, your IP address, browser type and language, and the date and time of your visit. We cannot identify you individually from this information. Some of this information is collected using cookies.
When you are travelling with us, we may take video and images of you that may be used in brochures, in our advertising or on our website. All participants of Africa Culture Center Tours authorize us to use his/her image (such as a photograph, videotape, film or pictorial representation or recorded voice). If you do not wish for this to happen, please notify us in writing using the contact details below.
How do we collect personal information?
You may volunteer this information when you request information from us, contact us (and vice versa), make a booking, register interest for and/or enter a competition, subscribe to one of our newsletters, use our website(s)/apps, link to or from our website(s)/apps, connect with us via social media, by speaking to a consultant or any other engagement we or our business partners have with you.
We may also receive the information from a third party, for example:
from people making travel bookings on your behalf;
your insurer, their agents or medical staff may disclose relevant information and sensitive personal information with us in circumstances where we/they need to act on your behalf or in the interest of passengers or in an emergency.
We will update your information whenever we can to keep it current, accurate and complete.
You represent and warrant to us that you have obtained all required consents and are fully authorized to disclose all personal information you provide to us including without limitation personal information of your friends and family members provided in connection with making travel bookings.
Why do we collect, use, hold and disclose your information?
We collect personal information about you so that we can perform our business activities and functions and to provide the best possible quality of customer service.
We may collect, hold, use and disclose your information for the following purposes:
administering services we are providing to you such as arranging your tour booking
some countries will only permit travel if you provide your advance passenger data. These requirements may differ depending upon your destination and you are advised to check. Even if not mandatory, we may exercise our discretion to assist where appropriate
manage our relationship with you, including updates about your tour booking and handling complaints
to contact you in the event of an emergency
combining information collected from you at different times for the purpose of research and analysis to provide a better customer experience, including customizing online content for you
to identify and tell you about services we think you may be interested in, including sending email newsletters or sending printed materials to your postal address
providing relevant information, which may include sensitive personal information, to insurers, their agents and medical staff in circumstances where we/they need to act on your behalf or in the interest of passengers or in an emergency.
to make improvements to our site(s) and make it easier to find the information you are looking for
for identification of fraud or error or for regulatory reporting and compliance
When you provide your email address to the Africa Culture Center to make an online booking, your contact details may be retained even if the transaction is not completed. These details are captured using a secure service. This is so we can assist you in future with online bookings, and as a result of this you may receive a follow up inquiry email. This email will contain information on what action, if any, you can choose that will direct us to cease any further contact with you or destroy the personal information we have collected about you.
We are only permitted to store your personal information for as long as necessary having regard to the purposes for which it was collected or a related or ancillary purpose. We may therefore delete your personal information after a reasonable period of time and, if you have not used our services for some time, you may have to re-enter or re-supply your personal information to us.
Who do we disclose your information to?
We may disclose your personal information as follows:
We may share your personal information inside the ACC Tours and to our related overseas entities for the purposes of providing products or services to you, research and marketing purposes. Any marketing purposes will be conducted in accordance with our ‘Marketing and Privacy’ statement below.
We may disclose your personal information to our employees, contractors or third party service providers located in Ghana or overseas for the purposes of the operation of our website or our business, fulfilling requests by you, managing your bookings, responding to your inquiries and to otherwise provide products and services to you, including, without limitation, to airlines, tour companies, travel agencies, web hosting providers, IT systems administrators, mailing houses, couriers, payment processors, data entry service providers, electronic network administrators, debt collectors, and professional advisers such as accountants, lawyers, business advisers and consultants.
We may disclose your personal information to external parties for research purposes and to identify other services you may be interested in, in accordance with our ‘Marketing and Privacy’ statement below.
We may share aggregated non-personal information with third parties, such as our travel industry partners to analyse trends and further improve our service to you.
We may share information with third parties in limited circumstances without your consent where we reasonably believe the disclosure is necessary to lessen or prevent a threat to life, health or safety, or for certain action to be undertaken by an enforcement body (e.g. prevention, detection, investigation, prosecution or punishment of criminal offences), where disclosure is authorized or required by law or disclosure is otherwise permitted by applicable privacy laws.
In order for you to travel abroad, we may disclose your personal information where disclosure is required by government authorities at the point(s) of departure and/or destination to process your information for immigration, border control, security and anti-terrorism purposes.
Trans-Border Data Flows
When you provide, or otherwise allow us to collect, your personal information, you consent to your personal information being disclosed to relevant related overseas entities and third party overseas recipients, as set out below.
In providing our services to you, it may be necessary for us to disclose personal information to relevant overseas entities. For instance, we may need to disclose personal information to our related overseas entities in order to respond to your inquiry. We may also need to disclose personal information to overseas recipients other than our related overseas entities (third party overseas recipients), such as relevant overseas travel service providers for the purpose of arranging your booking with them.
Where we disclose your personal information to a third party overseas recipient, your personal information will generally be received in the country in which the recipient will provide the services to you or in which their business is based. Unless otherwise contemplated herein or otherwise permitted or required by applicable law, we will only disclose your personal information to these overseas recipients in connection with facilitation of your travel booking and/or to enable the performance of administrative and technical services by them on our behalf.
By using our products and services, you agree that we will not be required to ensure that third party overseas recipients comply with U.S. Privacy laws or otherwise be liable or accountable for how the recipient handles your personal information.
We deal with many different service providers all over the world, so it is not possible for us to set out in this Policy all of the different countries to which we may send your personal information. However, if you have any specific questions about where or to whom your personal information will be sent, please contact us in writing using the contact details below.
Companies to whom personal information is disclosed which are registered in the United States may be required to provide information under the USA PATRIOT Act H.R. 3162.
Security of Information
The Africa Culture Center has implemented various physical, electronic and managerial security procedures in order to protect personal information from loss and misuse, and from unauthorized access, modification, disclosure and interference. The Africa Culture Center regularly reviews security and encryption technologies and will strive to protect your personal information as fully as we protect our own confidential information.
Credit card security
All online payments are transmitted over a secure socket layer (SSL) connection.
Credit card information is transmitted immediately to a payment gateway solution via an encrypted port.
The Africa Culture Center does not store your credit card number in any of our systems, it is used only within the context of the transaction then destroyed upon receipt from an acquiring bank.
All credit card payments receive an identification number that is proof of the transaction's acceptance into the banking system. This identification number can be used to trace any transaction back to the credit card issuer (for example, the bank that issued the MasterCard, or VISA credit card).
Personal information is destroyed or de-identified when no longer needed.
Whilst we take reasonable steps to ensure that your personal information is secure, as the internet is inherently insecure, any personal information or other information you transmit to us online is transmitted at your own risk.
we may not be able to provide the requested products or services to you, either to the same standard or at all;
we may not be able to provide you with information about products and services that you may want, including information about discounts, sales or special promotions; or
we may be unable to tailor the content of our websites to your preferences and your experience of our websites may not be as enjoyable or useful.
How do I access and correct my personal information?
You can inquire about personal information we hold about you by using the contact details below. We will need to verify your identity before disclosing personal information. Please allow up to 10 business days for us to process your request, however we will endeavor to deal with your request sooner.
You can ask us to update any inaccurate, incomplete or out-of-date information we hold about you using the contact details below. There is no fee to make an inquiry or request in relation to your information, or for us to add to, correct or update our records.
There may be instances where we cannot grant you access to the personal information we hold. For example, we may need to refuse access if granting access would interfere with the privacy of others or if it would result in a breach of confidentiality. If that happens, we will give you written reasons for any refusal.
Marketing and privacy
We may from time to time use your personal information to identify new or existing products that we believe may be of interest to you. We may communicate this via email, phone or your postal address. If you no longer wish to receive these updates via email, you may opt-out by clicking the unsubscribe link contained in the message. You can contact us using the contact details below to opt-out of receiving phone and postal updates. You can opt-in in future if you wish to receive these updates again.
We do not share, sell or rent information to any third parties for the purposes of direct marketing.
Use of "COOKIES"
Filing a complaint
If you believe that your privacy has been breached, please contact us at using the contact information below and provide details of the incident so that we can investigate it.
We request that complaints about breaches of privacy be made in writing, so we can be sure about the details of the complaint. We will attempt to confirm as appropriate and necessary with you your understanding of the conduct relevant to the complaint and what you expect as an outcome. We will inform you whether we will conduct an investigation, the name, title, and contact details of the investigating officer and the estimated completion date for the investigation process.
After we have completed our inquiries, we will contact you, usually in writing, to advise the outcome and invite a response to our conclusions about the complaint. If we receive a response from you, we will assess it and advise if we have changed our view.
You can contact us at:
calling us on +1 646.450.8775
emailing us at
by mail to ACC Tours to PO BOX 150405 275 9th Street Brooklyn, NY 11215-9997
We will contact you within a reasonable time after receipt of your complaint to discuss your concerns and outline options regarding how they may be resolved. We will aim to ensure that your inquiry or complaint is resolved in a timely and appropriate manner.
What are cookies?
Cookies are unique to the web browser you're using - so if you're using a desktop computer as well as a mobile, different data will be collected for each. You can find more information on the About Cookies website www.aboutcookies.org/
Cookies can be set by the owner of the website you're on. These are known as 1st Party Cookies. There are also 3rd Party Cookies that can be set by partner websites. Only the owner of the cookie can see the anonymous information it collects.
You can choose to accept all cookies, reject 3rd Party Cookies or reject all cookies by changing your internet browser settings. If you don't accept cookies, some features of our website won't work. For example, you may not be able to make a booking.
By using our websites, you agree to us using cookies as set out in this statement.
How the cookies are used
Storing what's in your shopping basket: This allows you to book trips with us
Collecting information: This means we can learn more about how you use our website so we can improve our products and online experience.
Tailoring your experience: Cookies allow us to provide you with information, products and services that we think you'll find interesting
Making our marketing relevant: We can show you relevant offers and promotions on our own websites and through our advertising networks.
Make it possible for you to use our website
Show you information and offers that are relevant to you
Find out more about how our customers use the site
Buying our products online
Your recent searches and shortlisted holidays are recorded using cookies. If you've made a shortlist but you haven't saved it by entering your email address, we'll store your shortlisted holidays using a cookie, so you'll be able to see it when you visit us again using the same computer or device.
Improving your experience
We can find out how you move around our website, so we can look into any errors stopping you from being able to do what you want. The data we collect from cookies is really important for us to improve your experience.
Making your experience personal
When you're on our website, we might interact with you or show you personalized information and offers anonymously. Cookies help us to do this by letting us know how you're using our website on your particular computer or device, which means we can work out what's most relevant to you.
Advertisements on other websites
Types of cookies we use
You may choose to opt-out of Google Analytics using the Google Analytics Opt-out Browser Add-on which you may access at https://tools.google.com/dlpage/gaoptout/.
Refusing cookies and changing your mind after you've accepted
You can change your browser settings to accept or refuse all cookies, choose which cookies you want or don't want, or ask to be notified when a cookie is set. Use the help feature in your browser to see how.
Changing your mind after you've accepted our cookies
Last updated: April 22, 2019